Digital Marketing Manager - Huddersfield

YourCode - Digital & Marketing
Ref: 712 Date Posted: Wednesday 13 Jan 2021
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Interested in a change of work environment?

Determined to try a different, fast-growing industry?

Want to get a diverse position, including different aspects of marketing and web development?

Then this is the right role for you!

 

YourCode Recruitment Group is very pleased to say that, in partnership with a company based in Huddersfield, we are looking for a digital marketing manager/web developer to contribute to bringing their digital marketing needs in line with current market expectations. With the opportunity of working within a small, dynamic team, there is a path outlined for progression as the candidate will grow simultaneously with the company. 

Through the combination of modern marketing tools and practices, and the ability to lead successful campaigns, your role will largely involve:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns; 
  • Design, build and maintain the company's social media presence; 
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs); 
  • Identify trends and insights, and optimize spend and performance based on the insights; 
  • Brainstorm new and creative growth strategies;
  • Plan, execute, and measure experiments and conversion tests; 

Kew requirements: 

  • Proven working experience in digital marketing; 
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns; 
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate; 
  • Experience in optimizing landing pages and user funnels; 
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends); 
  • Experience in setting up and optimizing Google Adwords campaigns;